Cross-surface analysis of how Dutch Bros is currently perceived. Each surface aggregates multiple observation channels into a single, normalised reading. Drivers are derived deterministically from the underlying signals.
Dominant tone reads as neutral.
Coverage centres on products/services and reputation.
| Surface | Reading | Sample | Confidence | Last observed |
|---|---|---|---|---|
| AI engines | 75 | 3 | 47% | 4/24/2026 |
| Press | 50 | 277 | 74% | 4/24/2026 |
| Owned content | 62 | 2 | 47% | 4/24/2026 |
| Technical | Technical requires Pro access. | |||
| Social | Social coverage resumes after the next collection pass. | |||
| Reviews | Reviews coverage resumes after the next collection pass. | |||
| Search | Search requires Pulse access. | |||
Source concordance is 0/100. 1 of 3 contributing surfaces are in agreement. Headline confidence is 56%, based on the breadth and freshness of contributing observations.
