Acquired — Perception Intelligence

Cross-surface analysis of how Acquired is currently perceived. Each surface aggregates multiple observation channels into a single, normalised reading. Drivers are derived deterministically from the underlying signals.

Perception Intelligence

Positive

Generally positive perception, anchored by the press.

SentimentPositive

Generally positive perception, anchored by the press.

Tone

cautious

Dominant tone reads as cautious

cautious 50%authoritative 50%

Intent

innovation

Coverage centres on innovation and products/services

business podcastcompany historiesacquisition analysis

Observation surfaces

AI engines

5 obs

Strong

Press

28406 obs

Mixed

Owned content

3 obs

Positive

Why this reading

AI engines pulling positive

AI engines contributes the strongest positive pull (80/100, 5 observations).

Recurring theme: business podcast

"business podcast" recurs across coverage, reinforcing the ai engines reading.

Trend · 5d

Confidence 61

Coverage gaps

· Technical — Technical requires Pro access.
· Social — Social coverage resumes after the next collection pass.
· Reviews — Reviews coverage resumes after the next collection pass.
· Search — Search requires Pulse access.

Tone analysis

Dominant tone reads as cautious.

cautious

50%

authoritative

50%

Intent & focus

Coverage centres on innovation and products/services.

innovation — weight 3
products/services — weight 2
history/background — weight 2
leadership — weight 1
pricing — weight 1

Recurring framing: **Acquired** is a long-form business and technology podcast (and associated media brand) hosted by Ben Gilbert and David Rosenthal. It produces deep-dive narrative episodes that examine the history, strategy, business models, key decisions, and people behind major companies and industries (examples · I'd be happy to help, but I need clarification about which "Acquired" you're referring to, as this could refer to several different entities: **Most likely candidates:** 1. **Acquired (Podcast)** - A popular business podcast hosted by Ben Gilbert and David Rosenthal that covers company histories a · As of my last update in October 2023, **Acquired** is a podcast and media platform focused on the stories behind successful technology companies and the acquisitions that shape the industry. The podcast is known for its in-depth analysis of the business strategies, growth trajectories, and unique as · **Acquired** is a podcast hosted by **Ben Gilbert and David Rosenthal** that focuses on the **history, strategy, and “playbooks” of major companies**. It started with a narrower concept around acquisitions, but over time broadened into deep-dive business history and strategy episodes

Surface breakdown

Surface	Reading	Sample	Confidence	Last observed
AI engines	80	5	49%	5/25/2026
Press	50	28406	84%	5/25/2026
Owned content	64	3	49%	5/25/2026
Technical	Technical requires Pro access.
Social	Social coverage resumes after the next collection pass.
Reviews	Reviews coverage resumes after the next collection pass.
Search	Search requires Pulse access.

Trend over time

Last 5 observations, headline sentiment normalised 0–100.

Drivers behind the reading

AI engines pulling positive
AI engines contributes the strongest positive pull (80/100, 5 observations).
Evidence: AI engines
Recurring theme: business podcast
"business podcast" recurs across coverage, reinforcing the ai engines reading.
Evidence: AI engines

Concordance & confidence

Headline confidence is 61%. Concordance becomes available once at least two observation surfaces report a sentiment reading.

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