Observatory Reports
Editorial intelligence on how brands, people, and categories appear in AI narrative outputs across ChatGPT (OpenAI), Claude (Anthropic), Gemini (Google DeepMind), Perplexity (Perplexity AI), Grok (xAI), and Google AI Overviews. Updated quarterly with trend analysis and category roundups.
Observatory Intelligence
These reports synthesise observed AI narrative patterns into editorial summaries. All data is observational — sourced from real AI model outputs across ChatGPT (OpenAI), Claude (Anthropic), Gemini (Google DeepMind), Perplexity (Perplexity AI), Grok (xAI), and Google AI Overviews.
How a new category of monitoring and narrative tools is taking shape in AI outputs
